A winning logo

I’m incredibly honored our work for Hyperformance Lab earned an Award of Excellence in Communication Arts magazine’s 64th Design Annual. When I first saw the brief for this brand identity project, I knew it had potential to be something special. An interesting company name and a bold client vision paved the way for a fresh, modern identity that expresses the company’s boundless energy. The logo was just one of 135 projects selected by a jury out of 3,348 entries, making it the most exclusive major design competition in the world.

About Communication Arts

Communication Arts is a professional journal for designers, art directors, design firms, corporate design departments, agencies, illustrators, photographers and everyone involved in visual communications. Through its editorials, feature articles and the annual competitions it sponsors, CA provides new ideas and information, while promoting the highest professional standards for the field.