Description
NextGen Athletics is a Utah-based youth athlete training company specializing in sport performance training, hockey development, and physical therapy. After years of building the business from the ground up, founder Dusty was ready for a brand that reflected the quality of the programs and the ambition behind the company.
Logo Design
Designed to support the company's next stage of growth, the new brandmark is built around an abstracted "N" that balances meaning with simplicity. Three internal lines represent the three pillars of the business: sport performance training, hockey development, and physical therapy. The overall shape resembles a flag in motion, symbolizing momentum, progress, and a company staking its claim in Utah's youth athletic landscape.
What clients are saying
“When I first hired Hodag I had no clue what I wanted the brand to look like, but when Casey revealed his initial proposals, there was one that was unequivocally me. He knows what you want even when you don’t.
You won’t find anyone better.”
Dusty Campbell, Founder
NextGen Athletics
